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Sri Lanka is betting Rs. 1.5 billion on an interim tourism campaign to help close the gap between rising visitor numbers and the far more difficult task of generating significantly higher tourism revenue. The campaign, announced yesterday, will run until April 2027 and target Australia, the UK, Germany, India, China and Russia. It is being [β¦] The post Tourism Targets $10 Billion Revenue But Faces Delivery Test appeared first on Lankanews.lk .